Summer 2026 Coastline Quarterly Newsletter

As summer settles into the North Coast, communities across our service area come alive with the events and traditions that make living here so special. From Friday Night Markets in Eureka, Pony Express Days in McKinleyville, Oysterfest in Arcata, to Bigfoot Daze in Willow Creek, summer is a season that reminds us how important it is to stay connected to one another and to the communities we call home.

At Coast Central, that connection has always been at the heart of who we are. For more than 75 years, we’ve believed that being a trusted financial partner means more than providing financial services. It means showing up for our communities, supporting local events and organizations, and investing in the people who serve our members every day. Whether it’s sponsoring community gatherings, supporting local nonprofits, or simply helping members navigate important financial decisions, our commitment remains the same: to leave our communities better than we found them.

That same philosophy guides how we support and recognize our employees. Earlier this year, we launched Values In Action, a new employee recognition program designed to celebrate employees who bring our core values to life through service, teamwork, integrity, innovation, and a commitment to financial strength.

This program reflects an important evolution for our organization. As the needs of our members and employees continue to evolve, we are committed to evolving thoughtfully and responsibly alongside them while maintaining the strong financial foundation our members have trusted for generations.

Following the first quarter, we proudly recognized the inaugural recipients of our Values In Action program. You’ll read about them in this newsletter. These employees represent the very best of Coast Central and embody the values that shape every member interaction across our organization: Champion Service Excellence. Maintain Financial Strength. Embody Integrity. Cultivate Innovation. Unite as One Team.

My hope is that you experience those values each time you visit one of our locations, speak with our employees, or engage with us in the community this summer.

On behalf of all of us at Coast Central, thank you for your continued trust and membership. We wish you and your family a safe, enjoyable summer and look forward to continuing to support you on your financial journey.

Fred Moore
President & Chief Executive Officer

Coast Central is proud to recognize several important recent leadership transitions and milestones across the organization.

In early April, Trina Cardoza was named Vice President of Organizational Development. With 26 years at Coast Central, Trina brings deep experience, a passion for developing others, and a strong commitment to service excellence. In her new role, she will help align leadership development, training, and project development strategies to support the continued growth of our teams and organization.

We also congratulate Laura Morris on her promotion to Assistant Vice President, Member Services. Laura brings more than 15 years of experience in member services, operations, and team development, including nine years leading teams at Coast Central. She is filling the role recently vacated by the promotion of Trina. Laura’s member-focused leadership and operational expertise have played a key role in enhancing service and supporting major branch initiatives throughout our service areas.

We extend our heartfelt appreciation to Sheila Arruda Russell on her retirement after 47 years of dedicated service to Coast Central. Sheila helped hundreds of families achieve homeownership and, since 2019 alone, contributed to more than 480 loans totaling $97 million. Her dedication, compassion, and lasting impact on our members and communities will not be forgotten. We wish Sheila all the best in her well-earned retirement.

We’re excited to introduce Brian Gonzalez as the new Manager of our Fortuna MSB. A familiar face to the Eel River Valley, Brian was born in Crescent City and raised in Fortuna, where he graduated from Fortuna High School. Brian brings more than 23 years of banking experience spanning both banks and credit unions, with a strong background in member service banking, lending, operations, leadership, and business development. Welcome Brian!

For nearly four decades, Coast Central Credit Union has remained committed to investing in the next generation of community leaders. Continuing that tradition, the Credit Union’s Board of Directors recently approved $125,000 in scholarships for graduating high school seniors throughout Humboldt, Del Norte, and Trinity counties. Recipients were chosen through a competitive application process that evaluated academic achievement, personal perseverance, community involvement, and each student’s demonstrated desire to create a meaningful impact in the lives of others.

• Chloe Hunt Arnold – McKinleyville High School
• Riley Bayley – Hayfork High School
• Abigail Bishop – Redwood Coast Montessori
• Melody Brennan – Del Norte High School
• Gabriela Cavinta – Arcata High School
• Amira Churchill – Trinity High School
• Bridgette Drummond – South Fork High School
• Morgan Ray Etter – McKinleyville High School
• Tey-met-tret Hostler – Hoopa Valley High School
• Olivia Lane – McKinleyville High School
• Mako Limon – Fortuna High School
• Izzabella Logan-Miguelena – Hoopa Valley High School
• Aurora Mitchell – Del Norte High School
• Kendra Murrell – McKinleyville High School
• Lilyan Newell – Fortuna High School
• Yadira Olmendo-Rodriguez – Del Norte High School
• Wey-se-naw O’ta-ley-wa-lu – Hoopa Valley High School
• Aaliyah Pelayo – Eureka High School
• Tanner Pidgeon – Ferndale High School
• Yoselin Pimentel – Fortuna High School
• Jaiden Pippa – Hoopa Valley High School
• Karen Pozos-Dominguez – Academy of the Redwoods
• Sierra Rose Roberts – Arcata High School

This round, we received 72 applications from non-profit organizations. Congratulations to the 24 applicants who were awarded these grants.

Humboldt

• A Mother’s Village – $5,000, technical upgrades for center expansion
• Alder Grove Charter School – $5,000, clothing, hygiene and more
• Arcata House Partnerships – $10,000, emergency food program
• Arcata Volunteer Firefighter’s Association – $2,500, rural address marker signs
• Bridgeville Community Center – $5,000, books from the Dolly Parton Imagination Library
• Eureka Concert and Film Center (Eureka Theater) – $12,500, Eureka Theater Revitalization
• Eureka Senior High School – $4,950, CTE/classroom to Career Service Learning Project
• Family Resource Center of the Redwoods – $2,080, Food Bank upgrades
• Friends of the Myers Flat Fire Department – $5,000, purchase of fire extinguishers for rural neighborhoods
• Humboldt County Fair Association – $12,500, new bleachers for venue
• Humboldt County Sheriff’s Office – $1,300, new equipment for community events
• Kiwanis Club of Henderson Center – $5,000, Carson Park Playground improvement project
• Mad River Grange #590 – $6,025, ADA bathroom renovation
• Mattole Valley Resource Center – $1,300, care kits for low-income community members
• McKinleyville Union School District – $3,650, gymnasium digital display
• Providence St. Joseph Hospital – $5,000, gas cards for cancer patient treatment transportation
• Sequoia FC – $6,000, goals for indoor soccer league

Del Norte

• Humane Society of Del Norte – $10,000, spay and neuter project
• Redwood Parks Conservancy – $5,000, North Coast Jr. Lifeguard program
• Redwood School PTSO – $3,500, playground stencil project

Trinity

• Douglas City Elementary School – $15,000, school gymnasium upgrade
• Lewiston Elementary School – $18,729, freezer and cooler replacement
• Southern Trinity Area Rescue – $2,466, equipment replacement
• Trinity Alps Unified School District – $2,500, new security system

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If you represent a business or organization and want to receive a ballot, you must complete a “Business/Organization Authorization to Vote” form, which can be obtained by contacting Executive Administrator at (707) 445-8801, ext 1329 or sstover@coastccu.org. Forms must be completed by 11/27/26, to qualify.