Coast Central News
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Coast Central Announces Extended Hours in McKinleyville

Coast Central Credit Union announced that its McKinleyville Central Member Services Branch, located at 1968 Central Avenue, will extend its hours and be open seven days a week beginning Thursday, August 30, to the following: Monday – Friday        9:30 am – 7 pm Saturday                      10 am – 6 pm Sunday                        11 am – 6 pm The change is in conjunction with Ray’s Food Place’s recent decision to close its McKinleyville store, and as a result, Coast Central’s location inside that store, located at 1580 Central Avenue. “We have valued our partnership with Ray’s Food Place and serving members at that … Continue reading

Coast Central Fire Relief Fund Donates $12,000

Coast Central Credit Union President/CEO James T. Sessa, announced that, together with generous support from its members, a total of $12,000 has been donated to fire relief efforts. Redding-based Shasta Regional Community Foundation Disaster Relief Fund ( , a resource-building organization, is receiving $10,000 toward the short and long-term recovery of individuals and families affected by the Carr Fire. The fire has killed 8 people, destroyed nearly 1,100 homes and burned some 230,000 acres. North Coast Opportunities Wildfire Relief Fund ( for Mendocino Complex Fire relief based in Ukiah is receiving a $2,000 donation. The Fund is providing continued support … Continue reading

Community Investment Program Open

Coast Central Credit Union announced that the fall 2018 round of its CCCU Dean G. Christensen Community Investment Program is now open.  A total of $100,000 is available – double the amount in prior rounds – to support local organizations throughout its tri-county area.  Grant amounts range from $3,000 to $25,000.  The giving program was created in 2008, and since then has awarded a total of over $1,000,000 to 100 organizations throughout Humboldt, Del Norte, and Trinity counties. Applications may be obtained online at under the Community tab, or by calling Coast Central’s VP of Marketing and Communications Colleen … Continue reading

Fatima Zinselmeir Rejoins Coast Central

Fatima Zinselmeir Rejoins Coast Central Credit Union   Coast Central Credit Union (CCCU) announced that Fatima Zinselmeir (formerly Giacomini) has rejoined the organization as Member Services Branch Operations Manager, a newly created position. She is responsible for supporting operations, lending, and quality service functions of the credit union’s 12 locations. Additionally, she will provide technical and administrative expertise in working with management to develop and implement Member Services Branch objectives. Zinselmeir brings 25 years of financial institution experience to her role, including six years as Manager at CCCU’s two McKinleyville Member Services Branches, located on Central Avenue and inside Ray’s … Continue reading

Community Investment Program Awards $100,000

Coast Central Credit Union President/CEO James T. Sessa, announced that its Board of Directors has approved $100,000 in grants to 11 local organizations for its spring 2018 round of community giving.  Earlier this year, the Board approved a total of $200,000 for 2018, double its previous years’ awards. Additionally, the credit union supports its communities through its sponsorship, college scholarship, and employee volunteer programs.  Spring recipients include: Del Norte County $25,000: Sheriff’s Search & Rescue toward an emergency vehicle purchase Humboldt County $13,000: Orleans Volunteer First Department for new rope rescue equipment $13,000: Pacific Union School for a community/school track … Continue reading

Fred J. Moore Joins Coast Central as Chief Financial Officer

Coast Central Credit Union announced that Fred J. Moore has been appointed Chief Financial Officer.  Moore will report to James T. Sessa, who was named President & CEO in October 2017.  Moore most recently served 14 years as Chief Financial Officer at Redwood Capital Bank, having guided that organization from its charter application through start-up in 2004. Moore is a Certified Public Accountant and brings a total of 23 years of related financial institution experience to his new post.  He previously served as Senior Vice President/Controller at Humboldt Bancorp, the billion-dollar holding company for four separate banks, including locally-owned Humboldt … Continue reading

Coast Central Promotes Pierson

Coast Central Credit Union Promotes Pierson   Coast Central Credit Union announced that McKinleyville Central Senior Member Services Supervisor Danielle Pierson has accepted the position of Manager of its Arcata Giuntoli Member Services Branch, located at 1551 Giuntoli Road. Pierson will oversee a team of 10 employees and have responsibility for operations, lending, and new member opportunities. Pierson has worked for the credit union for a total of 10 years, starting as a Member Services Representative at the Eureka 4th & J office, following graduation from Humboldt State University with a Business Administration degree. She has an additional three years … Continue reading

Coast Central Earns 5-Star Rating for Financial Stability

Coast Central Credit Union was recently recognized by BauerFinancial, Inc. as earning a Five-Star SUPERIOR rating for the 95th consecutive quarter as of March 2018.  The rating has been awarded to CCCU since 1994 and designates the organization as one of the strongest financially sound credit unions in the nation.  BauerFinancial is the leading credit union and bank rating and research firm in the U.S. The star ratings classify each institution based on factors such as capital, historical trends, loan delinquencies, profitability, asset quality, reserves, and charge-offs. Founded in 1950, Coast Central Credit Union is the largest member-owned financial institution … Continue reading

Kay Serotta joins Coast Central Credit Union as Manager

Kay Serotta joins Coast Central Credit Union as Manager Coast Central Credit Union announced that Kay Serotta has accepted the position of Manager, Member Services of its Uniontown Arcata Member Services Branch.  Ms. Serotta will oversee 10 employees and have responsibility for operations, lending, and new member opportunities. Ms. Serotta brings with her 20 years of credit union experience, most recently serving as the Loan Officer/Chief Lending Specialist at Cal State & Federal Employees Credit Union in Eureka.  In her role there she was responsible for regulatory compliance, training, economic development, real estate and consumer loan underwriting, collections, marketing, and … Continue reading

Coast Central Assets Grow to over $1.3 Billion

COAST CENTRAL ASSETS GROW TO OVER $1.3 BILLION   Coast Central Credit Union announced its 2017 financial results at the credit union’s annual membership meeting on Thursday, February 22. Ron Rudebock, Board of Directors Chair, and John Gladding, Board Treasurer, reported that total assets had grown 8% to $1.382 billion. Additionally, total deposits increased by 7.9% to $1.164 million, total loans grew by over 10% to $617.2 million, and membership to over 67,000. Net income for the year was $12.4 million, total capital reached $149.5 million, and return on average assets was 0.93%. In other business, elections were held for … Continue reading

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